Andrew W.K. may occasionally have a bloody face and a sweaty body but, if one of his new corporate partners is to be believed, he absolutely never has a dirty crotch. The king of partying has partnered with Playtex‚Äôs new Fresh + Sexy Wipes, which W.K. says are ‚Äúspecially designed to help couples feel confidently clean, before and after they engage in sexual activity!‚ÄĚ And who better to promote the hygienic exchange of intimate bodily fluids than Andrew W.K., since¬†Terrence Howard must not have been available?

W.K. is apparently so serious about keeping your genitals clean that he‚Äôll even headline The Fresh + Sexy Black Booth Confessional Party at SXSW where he‚Äôll be doling out free samples and inviting hot, sweaty, drunk patrons into a "confession booth." There they'll get all hot and heavy and dish ‚Äústories about those exciting and spontaneous moments where they could have used Fresh + Sexy Wipes,‚ÄĚ such as the time they crammed into a tiny booth with Andrew W.K. at a SXSW party.