The four major networks apparently lost 2.5 million viewers over the past year, though that might just mean they're not keeping track of all the people turning to DVRs, iTunes, or streams. Further down in the Associated Press' report, a CBS researcher takes on some odd overtones: "We let them get out of the habit of watching television a little bit, and it's going to take some time to get these people back in front of their television sets." Well, if you'd run to the store and get us more treats, you'd have a much easier time with it!