Pop culture obsessives writing for the pop culture obsessed.

Lorde may have had a secret Instagram account to review onion rings

Photo: Noam Galai/Getty Images

Becoming really, really famous involves a certain amount of sacrifice. You have to give up your privacy, travel constantly, and, perhaps least importantly, lose control of your social media presence. Tweets and Instagrams must go through a panel of PR flacks who eliminate any semblance of personality in favor of nonsense hashtags and stock promotional fodder. It can be suffocating, one might imagine, and has led to at least one superstar starting an anonymous Twitter account to be used exclusively for “drunk-tweeting.”

A combination of superfandom and ludicrously in-depth detective work has revealed yet another clandestine account, this one allegedly belonging to New Zealand pop sensation Lorde. Its focus? Onion rings. Which ones are good and which ones are bad. It was called onionringsworldwide, and all signs point to it belonging to the celeb.


Newshub did the heavy lifting here, breaking the evidence down into four categories:

  • The followers: Its 24 followers included Lorde herself, as well as Lorde associates like Justin Warren, Jimmy Mac, and Maddy Budd.
  • The locations: Numerous posts coincided with Lorde’s whereabouts, be it in Tennessee when Lorde was at Bonnaroo or Sydney, Australia when the singer was playing a nearby show.
  • The language: This one’s stretch. “Eaten ceremoniously” isn’t that Lorde-ish.
  • The fingers: Here’s where things get creepy. A “big fan” of Lorde has provided side-by-side photos that show distinct similarities between the singer’s fingers and those seen gripping those crispy rings. You can compare and contrast the images over on Newshub, but, fair warning, they are just pictures of fingers.

The biggest indicator that onionringsworldwide was a Lorde account, however, is that the account mysteriously vanished after Newshub contacted the singer’s camp about the account. Why so ashamed, Lorde? Or was this all just a marketing ploy to prepare listeners for Melodrama’s numerous odes to fried appetizers?

We look forward to discovering Kanye West’s Philip Roth fan page on Facebook, Jack White’s Instagram collection of glass-blown miniatures, or Wale’s secret pro wrestling account (okay, that one’s not so secret).


Share This Story

Get our newsletter