Yesterday, we reported on the success of John Oliver and the Last Week Tonight writing staff’s latest viral stunt, which involved them producing a fully realized children’s book about Mike Pence’s family rabbit, Marlon Bundo, falling in love with another male rabbit and getting married. Given the rabidness of Oliver’s audience, it was no surprise that the book rocketed to number one on Amazon, easily out-selling the Charlotte Pence book it’s parodying, and forcing publishers to rush a second printing. (Again worth noting: all the money is going to charity.) But during an appearance on Late Night With Seth Meyers last night, John Oliver learned that his troll campaign has gone beyond book sales and taken on a new life in the form of Amazon reviews.
“I just got the latest figures this afternoon. It sold 180,000 copies so far, which is definitely more than we were prepared for,” Oliver confessed after Seth Meyers told him A Day In The Life Of Marlon Bundo was now reportedly outselling James Comey’s new book, A Higher Loyalty, on Amazon. What’s more, fans of this more LGBTQ-friendly parody— which is sitting comfortably at a 4.9 out of 5 stars —have taken to leaving little easter eggs for any homophobes coming to the Amazon page looking to spoil their fun. “The one-star reviews are trolling the people they’re thinking are going to give it one-star reviews,” explained Meyers before reading off a few choice examples.
“[The] internet doesn’t always act particularly well,” said Oliver. “But that’s rather nice.”
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